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Meet the owners

Three people who read support threads for a living

Day Ahead is owner-operated. The people who set our standards are the same people who review conversations, write guidance, and answer your questions when something needs a decision.

Portrait of Alexander Fisk in a forest green sweater against a warm cream wall

Chief Executive Officer

Alexander Fisk

Alexander started Day Ahead in 2019 after six years running support for a small home goods retailer, where he learned that most escalations are really documentation problems. He sets our coverage standards, writes the escalation rules with every new store, and still reads a sample of conversations each week.

Focus: Store partnerships, coverage agreements, escalation standards

Portrait of Maren Solheim with short curly hair in a cream blouse against a warm neutral background

Chief Operating Officer & Co-Owner

Maren Solheim

Maren built the onboarding process that gets a new store live in two weeks. She spent eight years in retail operations across pet and outdoor brands, and she is the reason our response guides read like a person wrote them rather than a policy manual.

Focus: Onboarding, response guides, quality review

Portrait of Devon Ackerly wearing glasses and a rust colored shirt against a soft cream wall

Director of Support Enablement & Co-Owner

Devon Ackerly

Devon trains every specialist who joins the team and owns our monthly recurring-issue summaries. A former outdoor gear buyer, they translate what customers keep asking into concrete listing, packaging, and policy changes store owners can make.

Focus: Training, recurring-issue reporting, documentation upkeep

Want to talk to an owner directly?

Every new store starts with a conversation with Alexander. Write to us and you will hear back from one of the three of us — not a queue.

Photography of our owners is being refreshed this quarter. Titles, biographies, and focus areas above are current; portraits will be swapped for the new studio session when it is delivered.